Product Mix

Product mix of Amul includes Milk, Bread Spreads, Cheese, Dahi, Ghee, Mithai, Ice-Cream,Paneer and Beverages.

The product line and product depth of Amul Milk is shown below.

Product line includes all the different types of  milk provided by Amul like Pouch milk, UHT Milk, flavored milk(Amul KOOL)

UHT MILK

(Available in different flavors)

POUCH MILK

(Available in different flavors)

                                               FLAVOURED MILK

                                       (Available in different flavors)

PRODUCT LINE AND PRODUCT DEPTH

POUCH MILK	UHT MILK	FLAVORED MILK(AMUL KOOL)
AMUL TAZA	AMUL GOLD	THANDAI
AMUL GOLD	AMUL TAAZA	CHOCOLATE
AMUL DIAMOND	AMUL CALCI	ELAICHI
AMUL CHAI MAZA	AMUL SLIM N TRIM	KESAR
AMUL SHAKTI	AMUL MOTI	ROSE
AMUL SHAKTI		BADAM
AMUL SLIM TRIM		AMUL KOOL CAFE
		AMUL KOOL KOKO
		STAMINA DRINK
		PRO DRINK

NEW PRODUCT DEVELOPMENT

Amul can introduce a small packaging sugar free sweetened milk

For health conscious people who usually travel long distances. It could be a direct mix for coffee and other protein powders.

 A lot of people prefer the taste of sweetened milk over plain milk but they don’t consume flavoured milk due to the calories attached to it so this product can be the best for them.